Vol. 01 — The Content Protocol

Posting five times a week and still hearing crickets? That is not a hook problem or a lighting problem. That is a system problem — and Instagram is not going to fix it for you.

The Content Protocol is the exact framework top-performing med spas use to turn one 60-minute filming session into 30 days of content that actually pulls consult requests into the DMs. No hooks-of-the-day. No "post three times a day" nonsense. Just the pillars, the shot list, the caption formulas and the AI prompts that let one person run the entire content operation of a six-figure practice — in under 4 hours a week.

WHAT'S INSIDE

- The 5 content pillars every high-converting aesthetic practice uses (and the 3 that quietly kill you)
- The Filming Day Blueprint: how to shoot a full month of Reels in one 60-minute batch
- The 27 caption formulas proven to convert followers into consult requests
- The AI Content Stack: prompts that write your captions, hooks, carousels and DM replies in your own voice
- The Weekly 4-Hour Content SOP designed for you or your front desk
- Real content examples from clinics running 40 to 70 percent booked-solid weeks

WHO IT IS FOR

Med spa owners, injectors, dermatology practices and aesthetic clinics that are done posting into the void and want a repeatable content machine — not another course full of theory.

FORMAT

Instant download · 84 pages · PDF plus swipe file and AI prompt library